Wednesday, May 17, 2006

Click for Small Change™ supports the Guild for the Blind

[File Under: Sensible AdSense]

It's that time again. Actually, it was some time ago, this post is long overdue.

The Google Adsense revenues on this blog have continued their forward, albeit at a snail on vacation's pace, march. Enough, though, to make the next donation, to add to the first two.

As the next installment, I made a contribution of $15 to the Guild for the Blind. They are a Chicago-based non-profit that serves the visually impaired, mainly by helping them prepare for and obtain professional employment. Usually, the visually impaired are relegated to doing call-center type work. What makes the Guild unique is an emphasis on finding career paths that utilize a person's abilities and education.

There was also a personal motivation behind this choice. I did a consulting project for the Guild during my first quarter at the GSB as part of a student club at the GSB called the Business Solutions Group, and the people who run it are a great bunch of folks. Our team's mandate was to do research and come up with a strategy to better connect their membership to the corporate world. I'm not sure how much of that work was impactful, not unlike this small donation, but as we'd like to think on this blog, even the smallest things matter.

On an unrelated note, I had a conversation with an author of a marketing book last week and he asked me for a Web 2.0 startup that I found interesting. I thought of Squidoo. They are a blogging-based platform that lets one create 'lenses' that are areas of interest or expertise. An added bonus is that these lenses can earn you royalty. What I find interesting is what you can do with it - "A single lens might not earn a lot, but if you imagine hundreds of lenses working to your favor, or fundraising for a charity, it can really start to add up," according to their website.

I get a certain sense of, i don't know, when I read this. I wrote, almost exactly a year ago, when I added Google Ads to my website with the intent to donate all proceeds to charity: "So, here's my pitch to Google: why not create a program around this. So that interested users can sign up to have any revenues from ads on their blogs/sites be pooled in a repository - pennies from each site add up to dollars - and it be administered in a sensible fashion." A few months ago, I made the same pitch to three people from Google who I met as part of internship recruiting. Each of them thought it was a great idea, but I don't think they've really done much with it.

Then again, it's never too late :-)


Anonymous Shankar The Great said...

That's a nifty idea .. maybe the folks at Google are at it already !!

19 May, 2006 03:22  
Blogger Anuj said...

Really good idea..and each and every small contribution is important.. so hats off to u

19 May, 2006 05:18  
Blogger PowerYogi said...

thanks for the thoughts !

20 May, 2006 21:39  
Anonymous tony said...

I like this idea,, I also run google adsense and earn about 5 cents a I never intended to buy a house with that money anyway, and I added just for kicks, when my page views crossed 500... Now I knwo what I want to do with the adsense earnings. Thank You sir!

About this google thing, they do have this public service ads, but your idea sounds rocking too... maybe we can form a webring...

21 May, 2006 12:37  
Blogger anthony said...

i am trying to grow your idea into something more significant..

sensible adsense and have used the name sensible adsense a name for the campaign.

21 May, 2006 14:17  
Anonymous Anonymous said...

Try emailing this gentleman. He has devoted his entire life for blind students.

Poweryogi, you know someone personally who knows this gentleman (in HYD).

26 August, 2006 19:07  

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